PLM Alliances

APRIL 24, 2024

Spur Reply’s years of experience supporting our clients’ go-to-market (GTM) challenges, coupled with our deep understanding of executing strategies have allowed us to develop a set of best practices on building (and applying) Objectives and Key Results (OKRs). But how do you make sure you get there? What are OKRs?

52

52

Jake Jorgovan

FEBRUARY 8, 2024

Thought leaders in HR provide invaluable insights into emerging trends, effective strategies, and innovative practices. They provide insights into best practices, innovative strategies, and emerging trends that can enhance your knowledge and skills. That’s why finding the right guidance is critical. Who are HR Industry Thought Leaders?

Mergers and acquisition activities 130

Mergers and acquisition activities Partnering capability and readiness Utilities Collaboration 130

Impact

DECEMBER 1, 2023

Affiliate marketing actively boosts both upper- and lower-funnel goals— 56 percent of marketers use affiliate marketing to increase brand awareness and 50 percent use it to close sales. The focus in B2B affiliate marketing is more on high-quality educational content, whereas B2C affiliate focuses on promotions and discounts.

Collaboration 98

Collaboration Strategic partnership Ecosystems Partnership management 98

Mindmatrix

APRIL 16, 2024

For companies in the tech space, finding innovative and cost-effective methods for driving growth is paramount. In this blog, we’ll delve into the dynamics of referral channel partnerships, exploring how tech companies can leverage them to achieve accelerated growth while keeping costs low.

Collaboration 45

Collaboration Utilities Ecosystems 45

Jake Jorgovan

FEBRUARY 12, 2024

Companies in the finance and fintech sectors deal with rapidly evolving market trends and regulatory landscapes. They provide insights into emerging technologies and financial models, share best practices, discuss innovative strategies, and forecast industry shifts. But you already know that and the challenges you are facing.

Fintech 130

Fintech Finance Banking Financial Technology 130

SEO Magazine

DECEMBER 2, 2023

Guest posting is a powerful, popular, and effective way to drive more traffic to your website. You can also develop your connection with your potential customers and find business opportunities through guest posts. According to a recent study, guest posting is one of the most important marketing strategies.

Utilities 98

Utilities Engineering Collaboration 98

IBM Business Partners

APRIL 25, 2024

Business process reengineering (BPR) is the radical redesign of core business processes to achieve dramatic improvements in performance, efficiency and effectiveness. BPR involves business process redesign that challenges norms and methods within an organization.

Finance 47

Finance Collaboration Utilities 47

Tackle.io

AUGUST 15, 2023

Partnering with the hyperscaler Cloud Providers to drive revenue is an efficient way to go-to-market because, done well, it results in faster sales cycles, larger deals, pipeline growth, and higher win rates. For companies that already have established routes to market (direct, channel, PLG, etc.),

Co-Alliance 98

Co-Alliance Channels and alliances Ecosystems Legal 98

IBM Business Partners

JANUARY 8, 2024

Organizations implementing successful business transformations are more likely to grow their existing businesses, eliminate silos, create revenue growth and business models and reinvent how they handle their operations. The result is nearly always the same. ” Why?

Ecosystems 65

Ecosystems Collaboration 65

CoSell

DECEMBER 17, 2020

Building a marketing strategy can feel like navigating in an ocean of highs and lows. For both new entrepreneurs and seasoned professionals, strategy skills help to maintain balance, refine focus, and achieve results—through all the waves of possibilities. In the center, sales are driving profits.

Energy 130

Energy Collaboration 130

Mindmatrix

AUGUST 3, 2023

Artificial intelligence or AI, is now a key element in partner marketing strategies. AI helps the different players of the sales ecosystem deliver highly personalized marketing experiences at scale. Examples include understanding partner behavior, their intentions, strengths, and their weaknesses.

Utilities 52

Utilities Ecosystems 52

IBM Business Partners

DECEMBER 5, 2023

Retailers recognize the need to build their strategies around AI, integrating it into many aspects of their operations. Retailers recognize the need to build their strategies around AI, integrating it into many aspects of their operations. trillion on retail businesses through 2029. trillion on retail businesses through 2029.

Retail 94

Retail Partnering capability and readiness Banking Government 94

Mindmatrix

FEBRUARY 2, 2024

But what if we could demonstrate the math and build a plan to deliver these results? It involves creating partnerships, alliances, and collaborations to enhance business growth, expand market reach, and drive innovation. This is the power of MP3 and our Data-Driven Structured Performance Partnerships Model.

Channels and alliances 52

Channels and alliances Co-Alliance Strategic alliances Ecosystems 52

PLM Alliances

JANUARY 9, 2024

Technology firms must establish strong partnerships to drive growth and expand their market presence in today's competitive landscape. An effective partner sales enablement strategy fosters these partnerships and ensures mutual success. Partner sales enablement is critical to an effective go-to-market (GTM) plan.

Channel management 52

Channel management Ecosystems Strategic partnership Collaboration 52

IBM Business Partners

AUGUST 8, 2023

While many may see IBM and Microsoft as competitors, we are much better partners bringing the best of both companies together to accelerate impact and influence at scale. We boast a robust partner network of hybrid multicloud, AI and security professionals and teams that are vertical smart and multicloud adept.

Ecosystems 79

Ecosystems System integrators Engineering 79

Impact

JULY 4, 2022

Strategies such as banner ads and pop-up ads don’t reach audiences as they once did and viewers see them as intrusive. With the right systems in place, you’ll automate processes, build partnerships, and scale your business faster. How automation tools support your commerce content strategy.

Partnership management 97

Partnership management Collaboration 97

Impact

NOVEMBER 22, 2023

Discover how impact.com helped the travel brand remain competitive, nurture growth, and reach its business goals through effective partnership management. Key takeaways from this blog The impact.com integration team provides support to ensure a seamless migration to the platform.

Partnership management 52

Partnership management Retail Partnership success Engineering 52

IBM Business Partners

MARCH 29, 2024

Illuminating new possibilities with IBM Watson Talent Frameworks Conagra partnered with IBM to co-create a foundational skills taxonomy across 700 job roles by using IBM Watson Talent Frameworks, which features a robust library of skills and competencies.

Finance 44

Finance Collaboration 44

Impact

JULY 4, 2023

When done right, partnerships can drive exponential revenue growth. Brands such as Rugs Direct achieved a 600 percent year-over-year revenue growth by aligning rewards to each partner’s incremental value. Step 3: Use these reports’ insights to accurately reward partners for their contribution to achieving specific goals.

Credit 52

Credit Partnership management Retail Partnership success 52

Impact

FEBRUARY 7, 2024

Key takeaways from this blog AI and machine learning technologies may bring increasingly personalized targeting and speed up the cycles of affiliate marketing. TikTok and Amazon’s competition for a greater share of affiliate marketing dollars will likely have big consequences for the industry.

Ecosystems 75

Ecosystems Partnership management Collaboration 75

Impact

NOVEMBER 23, 2023

Partnership marketing is a powerful way to reach your target audience and build trust at the same time. While channel partnerships allow partners to handle sales for you, affiliate-type programs drive performance directly tied to results without giving up control of your brand. Higher market share.

Credit 52

Credit Collaboration Finance Integration partnership 52

Impact

SEPTEMBER 28, 2023

Key takeaways from this blog Consumers trust recommendations from others more than traditional ads. This makes affiliate partnerships a powerful tool for small ecommerce businesses like yours. With cross-device tracking and performance analysis, you can measure how successful your partnership marketing efforts are.

Partnership success 52

Partnership success Partnership strategies Retail IT partnerships 52

CoSell

SEPTEMBER 30, 2020

How can you scale your go-to-market (GTM) strategy through partners? With this end in mind, it’s easier to understand what matters most to partners, identify partners for the best fit, and take steps to achieve sustainable success. With this clarity, you’ll be able to design a scalable partnership strategy.

Co-Alliance 130

Co-Alliance Channels and alliances Collaboration Energy 130

PLM Alliances

APRIL 20, 2023

In today's competitive business landscape, digital marketing is crucial in driving success, particularly for B2B companies. Learning to accelerate your digital marketing efforts can yield significant results in lead generation, brand awareness, and overall revenue growth.

Collaboration 52

Collaboration Engineering Utilities 52

IBM Business Partners

FEBRUARY 13, 2024

Where tactical sourcing is a short-term strategy, strategic sourcing is for long-term business goals. Where tactical sourcing is a short-term strategy, strategic sourcing is for long-term business goals. Blockchain-based solutions can be leveraged to build a trusted ecosystem of suppliers and partners.

Ecosystems 84

Ecosystems Utilities Government 84

Impact

NOVEMBER 9, 2022

Price transparency, negative experiences, post-pandemic jitters, and the presence of travel marketing scams are some factors influencing trust. As a result, more travel brands turn to partnerships as the oxygen mask needed to build consumer trust, capture customer loyalty and drive business growth. Discover more.

Credit 94

Credit Partnership management Partnership strategies Partnership success 94

Jake Jorgovan

AUGUST 24, 2021

More importantly, it’s become common knowledge amongst marketers that peer to peer advertising is significantly more effective than brand to consumer advertising: people won’t believe what you say about your brand, but they will believe what their peers say about your brand. What is a Micro Influencer? What is a Micro Influencer Agency?

Utilities 130

Utilities Ecosystems Collaboration 130

Jake Jorgovan

NOVEMBER 9, 2022

You need to be proactive in marketing your podcast to build that potential audience into active listeners and subscribers. How do you market your podcast? Putting the puzzle together to get a complete picture of your target new listeners, will help you in all your marketing and promotion efforts for your podcast.

Engineering 130

Engineering 130

IBM Business Partners

AUGUST 2, 2023

People analytics is at the center of Human Resources (HR) strategy. Companies rely heavily on data and analytics to find and retain talent, drive engagement, and improve productivity. Poor data quality compounds the complexity of data ecosystems which can lead to inaccurate results and poor business decisions.

Government 63

Government Ecosystems 63

Chaneltivity

SEPTEMBER 22, 2022

Quite often, the outcome of these meetings is a set of company Objectives and Key Results, or OKRs. So in this post, we’ll: Describe what OKRs are in more detail Provide 5 tips for setting OKRs Offer a few partner OKR examples for inspiration. Key Results are the “how.” One of those departments is partnerships. What Are OKRs?

Collaboration 89

Collaboration Channel management 89

PLM Alliances

APRIL 20, 2023

In the ever-evolving landscape of marketing strategies, Account-Based Marketing (ABM) has emerged as a critical and powerful approach for businesses looking to generate revenue and drive growth in the B2B market. But how do you create and execute an effective ABM plan that delivers results?

Collaboration 52

Collaboration Utilities 52

IBM Business Partners

APRIL 21, 2023

In many cases, CFOs drive progressive end-to-end transformation agendas that help deliver business value. One perspective holds that at a company built on innovation like IBM, the CFO ought to have broad-based knowledge and experience with driving business transformation.

Finance 78

Finance Value creation Credit Collaboration 78

IBM Business Partners

MAY 24, 2023

As the industry navigates these complex consumer dynamics, it is poised to uncover new opportunities and innovative solutions to cater to the diverse needs of this ever-evolving market. Now, they are taking their business to the next level.

Collaboration 83

Collaboration 83

Frost & Sullivan

MARCH 1, 2024

A strategy based on a Center of Excellence (CoE) can streamline and enhance the effectiveness of event management teams. The CoE also leverages the platform’s robust analytics to capture, analyze, and generate data-driven decisions, helping drive innovation and ensuring continuous improvement in an ever-evolving landscape.

Collaboration 59

Collaboration 59

Impact

APRIL 13, 2022

But how can you use this recipe to integrate a successful affiliate program with your marketing strategy? The proof is in the pudding: affiliate marketing offers high rates of customer acquisition and revenue growth. With more than 15 years of ecommerce and marketing experience, she’s faced every growth challenge head-on.

Partnership management 98

Partnership management 98

Mindmatrix

JULY 5, 2023

In the world of vendor-partner relationships, it’s crucial to recognize that different partner personas have distinct requirements when it comes to marketing and sales support. Vendors must have a comprehensive understanding of these diverse needs to effectively assist their partners.

Utilities 40

Utilities Ecosystems Collaboration 40

IBM Business Partners

JANUARY 15, 2024

Companies are rethinking their business models to become more digital and competitive. Digital transformation is an important component of a modern organization’s business operations. But some organizations that have begun digital transformation journeys have struggled to unlock value from it, according to McKinsey.

Energy 75

Energy Ecosystems Engineering 75