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Unlocking the Full Potential of Ecosystem Partnerships: Going Beyond PRM

Mindmatrix

These partnerships, however, are complex and multifaceted, requiring more than just traditional Partner Relationship Management (PRM) software platforms to thrive. CPQ goes beyond traditional PRM software platforms , offering a more comprehensive solution for managing partner relationships and driving growth.

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5 Simple Ways to Boost Channel Partner Engagement and Experience

PLM Alliances

Are you receiving pressure from your channel chief or executive team to improve partner experience (PX) and ecosystem engagement, but don’t have the funding to hire a PX lead or invest in additional systems? Don’t panic — there are still tons of ways to make your partner program a competitive differentiator in 2023.

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Five Tips for Improving Channel Partner Experience

PLM Alliances

We recently teamed up with Zift Solutions to share tips on improving the channel partner experience (PX). From Josh Medeiros, Zift’s Head of Client Solutions, and Raegan Wilson, our VP of Ecosystems Consulting, h ere are our five top ways to add value to your PX and ensure your partner program is best-in-class.

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Scaling Partner Relationship Management: 6 Principles

Chaneltivity

Scaling partner relationship management isn’t just about throwing more budget at your program or hiring more headcount. It’s about paying close attention to your partners’ wants and needs, and scaling new tools and strategies to support them. You may also need new resources and collateral to support partners in new verticals.

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7 Tips to Improve Channel Performance

Channel Incentive Best Practices

In part one of this blog series on Channel Data, we took a broad look at the need for a Channel Data Strategy along with POS Data – what it is, how to collect it and what to do with it! This third chapter looks at how a channel data strategy can bring a dramatic improvement to your channel performance.

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Year in Review: Top 10 Channel Marketing Blog Posts of 2021

ITA Group

Year in Review: Top 10 Channel Marketing Blog Posts of 2021. While it’s exciting to look forward to all the channel partner potential in 2022, we also want to look back over the year at the best articles that remain relevant moving into the new year. How to Create Relevance & Personalization in Channel Partner Programs.

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6 Things Top Cloud Sellers Do To Stand Out

Tackle.io

Partnering with the hyperscaler Cloud Providers to drive revenue is an efficient way to go-to-market because, done well, it results in faster sales cycles, larger deals, pipeline growth, and higher win rates. For companies that already have established routes to market (direct, channel, PLG, etc.), It can feel like running in place.