Mindmatrix

AUGUST 17, 2023

Influencer marketing has become a powerful partner marketing strategy allowing businesses to connect with their target audience and drive brand awareness. In this blog, we will explore the use of AI in influencer marketing videos and discuss its role in amplifying engagement and authenticity.

Utilities 40

Utilities Ecosystems Collaboration 40

Impact

SEPTEMBER 30, 2022

This integration empowers you to launch and automate affiliate and influencer programs for your ecommerce store without a hitch. Now you can track partner efforts and reward them for driving sales to your business —no need to hire a developer. Drive growth for your store with impact.com and AdobeCommerce.

Partnership management 52

Partnership management 52

Impact

NOVEMBER 4, 2022

The post Four reasons why Malaysian retailers should partner with influencers for growth in 2023 appeared first on impact.com.

Retail 52

Retail 52

PartnerTap

JANUARY 17, 2024

Sales reps have less influence over buyers The modern business buyer has completely changed how they shortlist, evaluate, and buy products and services for their companies. But winning competitive deals in 2024 requires pulling in experts and partners from outside your company.

System integrators 147

System integrators Ecosystems Collaboration 147

Peter Simoons

APRIL 21, 2024

Over 25 years ago Yves Doz and Gary Hamel wrote “No company can go it alone” as the opening statement of their book “Alliance Advantage: The Art of Creating Value Through Partnering”. In the pharmaceutical and biotech industries 70% of the industry’s revenue comes from joint developments with partners. A true win-win-win situation!

Partnership success 130

Partnership success Alliance partnership Channels and alliances Biotech 130

Impact

APRIL 23, 2024

If you’re savvy and play your cards right, you can use brands’ increased interest in influencer marketing to thrive as a creator. Creators can succeed by diversifying partnerships and being an attentive, goal-oriented partner to brands. Source: McKinsey It’ll affect each brand’s influencer marketing budget differently.

Finance 105

Finance Partnership success 105

PartnerTap

JANUARY 10, 2024

Deal dynamics today are exponentially more complex and sales reps have less influence and control over the sales process today than they did ten years ago. Operationalizing a high-performing co-sell motion with your partners is the key to a successful sales transformation in 2024: Traditional B2B sales is broken.

Credit 130

Credit Collaboration Engineering Strategic partnership 130

Jake Jorgovan

FEBRUARY 27, 2024

Continue reading to find the ideal marketing partner that aligns with your business objectives. Viral Nation: Integrates influencer marketing, content, and analytics in B2B strategies and campaigns, with a focus on excellence, authentic engagement, and measurable results across social platforms.

Mergers and acquisition activities 130

Mergers and acquisition activities Partnering capability and readiness Construction Life science 130

Peter Simoons

FEBRUARY 25, 2024

The what, the how and the tools influence each other in communication. The use of email (the tool) combined with the directive style of the client (the how) influenced how the message (the what) was understood, and as such email clearly was the wrong tool to use here. Communication is both about the message and about the carrier.

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Peter Simoons

FEBRUARY 25, 2024

The what, the how and the tools influence each other in communication. The use of email (the tool) combined with the directive style of the client (the how) influenced how the message (the what) was understood, and as such email clearly was the wrong tool to use here. Communication is both about the message and about the carrier.

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PartnerTap

FEBRUARY 12, 2024

Over the past year we heard the announcements from companies about their moves to “partner-first” or “channel-first” strategies. They’re also considering which service partners will be able to install, implement, rollout and support each new solution. Companies that don’t modernize their sales playbooks won’t survive.

Credit 130

Credit Channel management Collaboration Ecosystems 130

Jake Jorgovan

JUNE 20, 2023

From micro-influencer marketing to UGC technology stack specialists, I'll delve into the strengths of each agency, enabling you to make informed decisions when selecting a UGC agency that aligns with your specific goals. UGC has gained significant prominence in the digital era, fueled by the rise of social media and online platforms.

Partnering capability and readiness 130

Partnering capability and readiness Retail Collaboration Finance 130

Jake Jorgovan

JUNE 16, 2023

From micro-influencer marketing to content creation and paid advertising, these agencies offer a range of services to meet your specific needs. Influencer partnerships and collaboration Influencer marketing is a powerful tool on Instagram.

Retail 130

Retail Collaboration Utilities Construction 130

Impact

APRIL 26, 2024

Payment terms play a pivotal role in retaining partners and enhancing performance outcomes. Influencers can boost your brand’s visibility and sales, so it’s vital to establish clear, fair, and mutually beneficial payment structures. The brand commissioned a mixed tier of influencers to promote its app.

Partnering capability and readiness 52

Partnering capability and readiness Collaboration Retail Partnership success 52

Jake Jorgovan

SEPTEMBER 22, 2023

From micro-influencer marketing to comprehensive digital strategies, each agency has its unique strengths. inBeat inBeat is a performance-based micro-influencer marketing agency known for its versatility and personalized campaigns. Let's dive in and discover the perfect match for your brand's needs. What is Performance Marketing?

Retail 130

Retail Insurance Banking Fintech 130

Peter Simoons

MARCH 27, 2022

Contracts with external parties, suppliers and alliance partners, will as such, be fair with the best interests of both parties in mind. Culture is one of the strongest influencers of a company’s performance. Companies with a collaborative culture have a good partnering reputation and will therefore be a partner of choice for many.

Collaboration 246

Collaboration 246

Jake Jorgovan

OCTOBER 30, 2023

TL;DR: inBeat: A micro-influencer marketing agency known for customer acquisition and creator-powered campaigns that decrease CPAs, ideal for scaling B2B influencer marketing. inBeat inBeat is a standout full-service marketing company in the B2B advertising arena, with a focus on micro-influencer marketing.

Fintech 130

Fintech Retail Finance Life science 130

Impact

APRIL 3, 2024

Last year, BBQGuys , the outdoor entertainment experts, experienced unexpected results by teaming up with nine influencers to promote its outdoor living furniture and Blaze outdoor kitchen appliances. The campaign played to the brand’s and its partners’ shared strengths and values. The result?

Collaboration 52

Collaboration Strategic partnership 52

Peter Simoons

JANUARY 14, 2024

I do so by being a sparring partner/coach for Alliance Leaders, by educating people in the art and science of successful Alliances & Partnerships and by assessing alliances and alliance professionals. It can also be a solitary profession, as in many organisations as an Alliance Manager you would probably be one of few, if not any others.

Biopharmaceuticals 130

Biopharmaceuticals Alliance management Strategic alliances Construction 130

Jake Jorgovan

JANUARY 4, 2024

Many businesses grapple with selecting the right creative partner, one that not only understands their vision but also significantly improves their marketing results. Continue reading to transform your brand's potential into performance with the perfect agency partner. By partnering with inBeat, Hurom reduced its CPA by 65%.

Retail 130

Retail Utilities Collaboration Finance 130

Jake Jorgovan

SEPTEMBER 18, 2023

Whether you're a budding startup or an established enterprise, a full-service advertising agency will be your strategic partner in achieving marketing success. inBeat inBeat is a full-service advertising agency with a strong focus on authentic UGC, paid advertising and micro-influencer marketing. And that's crucial.

Retail 130

Retail Construction Finance Banking 130

Jake Jorgovan

JANUARY 3, 2024

TL;DR: Top Mobile App Marketing Agencies inBeat : Specializes in micro-influencer marketing with access to top-tier content creators. inBeat inBeat is a top mobile app marketing agency known for its paid media and micro-influencer marketing expertise. Moburst : Known for innovative, customized mobile strategies and creative thinking.

Fintech 130

Fintech Utilities Ecosystems Credit 130

Be Partner Ready

AUGUST 22, 2023

More visible (external) CSR practices including partnering with or sponsoring a charity, campaigning for societal change through product & communications channels, setting up a Philanthropic Foundation and so on. CSR is all about building a good reputation. Therefore, ESG is the measure by which a CSR strategy is assessed.

Government 237

Government Legal Energy 237

Jake Jorgovan

FEBRUARY 7, 2024

Their focus on innovation and efficiency in property management makes them a valuable partner. Led by CEO and Founder Andrew Stanton, a recognized global Proptech and Real Estate Influencer & Analyst, the company has a track record of growing and advising over 93 Proptech companies, with six successful exits.

Partnering capability and readiness 130

Partnering capability and readiness Construction Retail Collaboration 130

PartnerTap

FEBRUARY 20, 2024

The modern sales playbook must include all the other vendors, suppliers, and partners influencing your sales deals and make it easy for your sales reps to engage those individuals across companies that already have the trust of your buyers. By partnering, we’re coming together to make that shared customer successful.

Co-Alliance 130

Co-Alliance Channels and alliances Credit Ecosystems 130

Jake Jorgovan

JANUARY 31, 2024

Promote Strategic Workforce Planning Encouraging strategic workforce planning with your recruitment partners is vital for the sustainable growth of your organization, particularly when filling niche or specialized positions. Building a Strong Relationship with Your Recruiter: What You Should Do 1.

Biotech 130

Biotech Biotechnology Energy Finance 130

SEO Magazine

MARCH 25, 2024

TikTok marketing isn’t just about ads but engaging through influencer partnerships too, ranging from subtle product placements to more overt sponsorships where influencers are compensated either monetarily or via goods and services. Partnering is another brilliant move. It builds credibility and trust.

Collaboration 96

Collaboration Utilities Growth partners 96

Jake Jorgovan

APRIL 26, 2024

Choosing the Right Pre-Construction Recruiting Partner During your search for the right pre-construction consultant, remember that the choice you make now will have a major influence on the success of your future construction projects and your business as a whole. John Canning & Co.

Construction 130

Construction Telecommunications Energy Engineering 130

PartnerTap

OCTOBER 1, 2023

Does your sales team co-sell with partners? If so, to what degree, and with how many partners? Some companies like Microsoft and SAP Concur have very sophisticated co-selling motions with their top partners. Others are just starting their partner-first journeys. Today, we’re seeing co-selling move into the mainstream.

Ecosystems 189

Ecosystems Collaboration Channel management 189

Impact

AUGUST 1, 2023

In recent years, brands have increasingly turned over marketing budgets to influencer marketing as a way to connect with a wider audience. But, with the rising trend in creator partnerships, brands are more likely to encounter fake influencers. billion due to influencer scams. In 2022, organizations worldwide lost $1.5

Legal 98

Legal Finance 98

Impact

APRIL 15, 2024

Price too low, and you undervalue your hard work and unique influence. You need to consider the elements that make you irresistible to potential partners—from your niche to your engagement rates. You can charge more if you work in a high-demand niche or partner with brands that lean heavily on influencer marketing.

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Jake Jorgovan

MAY 12, 2023

This could include things like social media ads, PPC, influencer marketing , or sponsored content. inBeat inBeat is a paid media agency that specializes in influencer marketing and UGC (user-generated content) by working with top content creators to help you promote your business. Google & Microsoft partners.

Law firms 130

Law firms Engineering Growth partners 130

Jake Jorgovan

JANUARY 24, 2024

TL;DR: Top Facebook Ad Agencies inBeat: Specializes in UGC and micro-influencer marketing with a focus on scalable and personalized campaigns, leveraging top-tier content creators for impactful advertising campaigns. You'll benefit from scalable services tailored to your brand, ensuring widespread and effective influencer collaborations.

Retail 130

Retail Law firms Construction Legal 130

Peter Simoons

FEBRUARY 11, 2024

Trust influences everything. Depending on where your company and your partner fall on this scale, you might need to adjust your approach to building trust with your partner. In my previous article, I wrote that alliance success begins with having an alliance culture in your organisation, but what’s trust got to do with it?

Partnership success 130

Partnership success 130

Peter Simoons

OCTOBER 4, 2021

Long-term relationships require a high level of trust among the partners to flourish. But in collaborative business relations, we need continuity in trust among the partners. There you will recognize behaviors that influence trust building as well as trust-busting activities. This is a behavior we can fully influence ourselves.

Collaboration 245

Collaboration 245

Impact

APRIL 29, 2024

And influencers are heavy hitters in this arena. Data reported by impact.com shows that 63 percent of consumers repeatedly purchase based on an influencer’s recommendation or review at least some of the time. So it’s no wonder experts expect the influencer marketing industry to be worth a whopping $24 billion this year.

Partnering capability and readiness 40

Partnering capability and readiness Collaboration 40

PartnerTap

NOVEMBER 17, 2021

The channel tech industry is awash with solutions created specifically for partnering, so it’s easy to get lost in this sea of software. The business of partnering is too complex to be run and tracked manually. Partner Relationship Management. A PRM makes your life easier by automating all of your partner processes.

Ecosystems 246

Ecosystems Channel management 246