Stellar Partnerships

NOVEMBER 3, 2020

It’s what corporate partnership managers hear all the time from their bosses. Activity based measurement is the wrong way to measure the quality of a corporate partnership program. That’s 50 calls to new prospects, not even follow up ones. Alignment really matters. Leverage what makes you special.

Corporate partnerships 130

Corporate partnerships Partnership management 130

SEO Magazine

MAY 7, 2024

Consistency means comparing like-for-like data over time to give us real growth measures. Now, consider your site, amplifying blog posts and emails using artificial brains to make the words pop more! Look at how we shop online: AI spots trends from what you click or leave behind in your cart.

High tech 52

High tech Utilities 52

Impact

OCTOBER 29, 2021

More than two thirds of retailers in North America use some form of influencer marketing as part of their marketing strategy. On the consumer side, over 60% of all consumers consult blogs, vlogs, instagram posts, and other social media influencer content before making a purchase. We treasure what we measure,” as the old adage goes.

Retail 98

Retail 98

IBM Business Partners

APRIL 24, 2024

Data privacy is more of an art than a science, a matter of balancing legal obligations, user rights, and cybersecurity requirements without stymying the business’s ability to get value from the data it collects. Even if the data is stolen in a cyberattack , hackers can’t use it.

Credit 88

Credit Legal Banking Government 88

IBM Business Partners

SEPTEMBER 6, 2023

A recent study by Price Waterhouse Cooper (PwC) estimates that by 2030, artificial intelligence (AI) will generate more than USD 15 trillion for the global economy and boost local economies by as much as 26%. (1) 1) But what about AI’s potential specifically in the field of marketing? What is AI marketing?

Engineering 87

Engineering Utilities 87

IBM Business Partners

FEBRUARY 16, 2024

So what are the key differences in customer service vs. customer experience? And why do both matter for your business? Customer service, which can also be called customer support or customer care , is much more customer-facing than many parts of customer experience.

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99

IBM Business Partners

MAY 15, 2023

The tool can help farmers improve water quality, protect biodiversity, save on fertilizer costs and make farming practices more sustainable. Agriculture is one of the main sources of contamination in the water we use to drink, fish, participate in recreational activities and more.

Utilities 84

Utilities Collaboration 84

IBM Business Partners

AUGUST 9, 2023

In our blog series, we’ve debunked the following observability myths so far: Part 1: You can skip monitoring and rely solely on logs Part 2: Observability is built exclusively for SREs Observability refers to the ability to gain insights into a system’s internal behaviour based on external outputs or signals.

Engineering 67

Engineering 67

SEO Magazine

DECEMBER 1, 2023

The same year, Google introduced what we now call the “map pack” or the “local pack.” What Are the Ranking Factors That Google Looks For? Distance : The closer your business is to the person searching, the more likely it appears in the results. But in 2024, Google will be giving more weight to a business’s history.

Utilities 98

Utilities Engineering Construction 98

SEO Magazine

NOVEMBER 6, 2023

No more brain-racking, just quick and compelling results that attract views like bees to honey. This saves time that would have been spent creating enticing headlines or optimizing blog posts by hand. This toolset has advantages beyond just YouTube uploads, providing benefits beyond what you may expect!

Engineering 97

Engineering 97

IBM Business Partners

AUGUST 16, 2023

It is not a matter of if an organization will be compromised, but when. A red team engagement gives your blue team a chance to more accurately assess your security program’s effectiveness and make improvements. It’s also how more organizations bring a resilience-first mindset into their cybersecurity posture.

Utilities 60

Utilities 60

IBM Business Partners

JANUARY 22, 2024

However, GDPR compliance is not necessarily a straightforward matter. The GDPR also applies to organizations outside of the EEA if: The company regularly offers goods or services to EEA residents, even if no money is exchanged. To understand compliance requirements, organizations must understand what these terms mean in this context.

Government 90

Government Legal 90

IBM Business Partners

MAY 8, 2023

This blog continues the discussion, now investigating the risks of adopting AI and proposes measures for a safe and judicious response to adopting AI. Technological risk—data confidentiality The chief technological risk is the matter of data confidentiality.

Insurance 75

Insurance Government 75

IBM Business Partners

AUGUST 9, 2023

Since 2019, the number of phishing attacks has grown by 150% percent per year— with the Anti-Phishing Working Group (APWG) reporting an all-time high for phishing in 2022 , logging more than 4.7 Progress and trend tracking: Following simulations, organizations should measure and analyze the results of each phishing simulation test.

Credit 82

Credit Engineering 82

Impact

APRIL 16, 2024

That’s an increase of more than 300 percent since 2019. Influencers accept various payout structures, here’s what a recent study by Adweek and impact.com found: creators generally prefer a flat fee to a commission alone, and four out of five creators want both. To get started, you need to know how to budget for it.

Legal 52

Legal Engineering Collaboration 52

SEO Magazine

NOVEMBER 29, 2023

It helps you to spot what folks hunt for and gives insights that were once tough to nail down without it. Progressive Web App Basics Progressive Web Apps, or PWAs, let you build web experiences that feel more like native apps. But here’s where SEO comes into play: Will Google bot spot what needs spotting with CSR?

Engineering 98

Engineering 98

SEO Magazine

DECEMBER 8, 2023

In the ever-changing digital marketing landscape, it is more important than ever to make sure your website is ranking as high as possible on Google. The more relevant and authoritative your website is, the higher it will rank on SERP. Defining SEO Goals and Objectives You might wonder: What is the primary goal of a search engine ?

Engineering 52

Engineering Utilities 52

IBM Business Partners

APRIL 18, 2024

A world where computer minds pilot self-driving cars, delve into complex scientific research, provide personalized customer service and even explore the unknown. It might answer questions about local culture and geography, even personalizing them based on the passenger’s interests.

Partnering capability and readiness 97

Partnering capability and readiness Insurance Collaboration Construction 97

Impact

OCTOBER 23, 2023

Find out what an airtight creator contract looks like and how to build long-lasting brand collabs. With a contract, both parties understand what to do, when they need to do it, and how they’ll measure success. It ensures what’s promised is delivered; if not, you have a written record to fall back on. Want to see more?

Legal 73

Legal Law firms Banking Collaboration 73

IBM Business Partners

APRIL 20, 2023

What do a Canadian energy company, a Dutch coffee retailer and a British multinational consumer packaged goods (CPG) company have in common right now? Why process excellence matters A mid-size organization will spend the equivalent of several billion U.S. dollars annually in direct or indirect procurement.

Consumer packaged goods 73

Consumer packaged goods Partnering capability and readiness Finance Banking 73

Jake Jorgovan

FEBRUARY 8, 2024

Over the past 30+ years, Lou has conducted groundbreaking workshops, with more than 40 thousand recruiters and hiring managers benefiting from his insights and expertise. What you can learn from Lou Adler: HR professionals seeking to enhance their talent acquisition strategies can learn invaluable lessons from Lou Adler.

Mergers and acquisition activities 130

Mergers and acquisition activities Partnering capability and readiness Utilities Sales leadership 130

Chaneltivity

SEPTEMBER 22, 2022

Leadership gets pulled into long meetings, evaluating how things went last year, how things are going this year, and what they can commit to the following year. Partnership teams are cross-functional, meaning that a lot of what they do depends on the success of other teams. What Are OKRs? Objectives are the “what.”

Collaboration 89

Collaboration Channel management 89

COO Alliance

DECEMBER 16, 2021

To make matters worse, of the reporters who do use wires, only about ¾ of them use them to actually write stories. Factor in how many of the journalists that do see your wire are also journalists who cover stories in your industry and your chances of getting published get even more dismal. So, what do you do?

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98

IBM Business Partners

FEBRUARY 23, 2024

Even the world’s biggest businesses are not free from GDPR woes. Italian authorities are investigating OpenAI for suspected violations, even going so far as to ban ChatGPT briefly. Given the interconnected and international nature of the digital economy, that includes many—maybe even most—businesses today.

Legal 84

Legal Government Retail 84

IBM Business Partners

MARCH 14, 2024

But what does the future hold in store? To answer that question, we first must look at how 5G works and what makes it different than other technologies. What is 5G? Notably, 5G networks transmit data as fast as 10 or even 20 gigabits per second (Gbps)—more than 100 times faster than 4G.

Telecommunications 61

Telecommunications Banking Finance Energy 61

Impact

MARCH 5, 2021

You can read a few of the answers below, and we’ll be answering others for you via upcoming guest blogs from our panelists. While we set up our February 16 panel discussion as a Verzuz-like battle, our panelists brought home many important ways these channels are aligned, are complementary, and even overlap.

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ITA Group

OCTOBER 5, 2021

Why Organizational Culture Matters (and 6 Success Factors to Make It Work). Disengaged employees are less likely to work hard, feel motivated or meet expectations for their role, and it’s been reported they can cause 60% more work errors. Even employee onboarding is completely transparent. “By But how is that done?

Energy 94

Energy Engineering Collaboration 94

IBM Business Partners

FEBRUARY 22, 2024

As clients continue to face industry-specific challenges, IBM Cloud is continuously innovating to help them thrive in areas related to trade finance , payments , high performance computing and more. This allows them to protect what matters most and to host workloads in a secure environment.

Banking 81

Banking Government Finance Utilities 81

IBM Business Partners

AUGUST 1, 2023

What is advanced endpoint protection? Advanced endpoint protection (AEP) is a set of capabilities that uses a proactive approach (with a lot of automation) to prevent zero-day cyberattacks from succeeding, no matter the type and size of a company. ” What is risk-based application patching?

Ecosystems 60

Ecosystems 60

IBM Business Partners

OCTOBER 16, 2023

As more businesses use AI systems and the technology continues to mature and change, improper use could expose a company to significant financial, operational, regulatory and reputational risks. Foundation models can use language, vision and more to affect the real world. ” Are foundation models trustworthy?

Government 78

Government Engineering Legal Finance 78

IBM Business Partners

JULY 26, 2023

In this new era, however, generative AI can deliver more using targeted advisors and the use cases that benefit from it will continue to expand. As AskHR continues to learn and expand its capabilities, human employees can look to save time on tasks and focus on more important work.

Partnering capability and readiness 71

Partnering capability and readiness Legal Ecosystems Government 71

Remarkable Partnerships

SEPTEMBER 7, 2021

There’s so much value in that definition, which we will unpack in our blog below. Even though they were no longer competitive, he recognised the amazing potential of their youth team and started to build for the future. Do you understand what makes your organisation different? Do you understand what needs to change?

Corporate partnerships 52

Corporate partnerships Partnership strategies 52

Impact

JANUARY 27, 2023

Since more than 35 percent of publishers now rely on programmatic ads as a significant revenue source, this shift could spell disaster long-term—especially for US publishers. See the video The impending cookie-pocolypse set to arrive in 2024 In 2024, Google plans to phase out tracking cookies in response to calls for more user privacy.

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IBM Business Partners

JUNE 20, 2023

Here’s what you need to know in order to build a successful strategy. What is an asset? First, let’s talk about what an asset is and why they are so important. What is asset lifecycle management? Companies use assets to create value. There are many different types of assets, both physical and non-physical.

Utilities 79

Utilities Construction Ecosystems 79

IBM Business Partners

JUNE 23, 2023

While you may have learned about generative artificial intelligence (AI), you may not know what it means for the future of Finance and Accounting (F&A). What is generative AI, what are foundation models, and why do they matter? It will not solve all your problems or replace the need for human expertise.

Finance 66

Finance Partnering capability and readiness Collaboration 66

Impact

SEPTEMBER 28, 2023

Key takeaways from this blog Consumers trust recommendations from others more than traditional ads. With cross-device tracking and performance analysis, you can measure how successful your partnership marketing efforts are. So, what’s the alternative to grow your online store? And honestly, who can blame them?

Partnership success 52

Partnership success Partnership strategies Retail IT partnerships 52

SFE Partners

APRIL 26, 2023

In this blog post, we will explore key tips that can help optimize your sales process and ensure you are getting the absolute most out of every customer interaction. What is the Sales Process? Customers with a positive experience with your business are more likely to return as loyal customers and recommend you to others.

Energy 52

Energy Utilities Collaboration 52