Chameleon Sales

SEPTEMBER 20, 2022

B2B lead generation and marketing already fills your plate with plenty of tasks and nuances to address. You know that the right B2B marketing tools in your arsenal could make a world of difference—but how do you know which will work best for your team? Results and sales numbers—are goals being met?

Collaboration 52

Collaboration 52

Impact

MAY 31, 2023

Scott Gold of impact.com sat down with Jonathan Moisan, CEO of Advertise Purple, to discuss the agency’s approach to partner recruitment and how impact.com helps to streamline this process. Scott: Can you share a bit about your personal background and experience with affiliate and partnerships marketing?

Utilities 52

Utilities 52

Mindmatrix

MARCH 30, 2023

In the B2B space, sales ecosystems have undergone a significant transformation over the years. Traditionally, the sales process involved a linear, transactional approach, primarily characterized by one-to-many relationships between a vendor and their partners, which was transactional and product-centric.

Ecosystems 40

Ecosystems Co-Alliance Channels and alliances Marketing alliance 40

ForzaDash

MARCH 7, 2022

ForzaDash lives up to its tagline, “The Most Effective Way to Develop Your MSP Channel.” What is a Managed Service Provider (MSP)? A Managed Service Provider (MSP) is a technological solution provider (TSP) that provides software and hardware to end clients while also managing their IT infrastructure and applications.

Legal 52

Legal Finance Ecosystems Collaboration 52

Channel Insider

MAY 6, 2022

It can be tempting for managed service providers (MSPs) and managed security service providers (MSSPs) to take on new service areas. The latest statistics come out about the growth in the cybersecurity market and management decides the organization needs a bigger piece of that expanding pie.

Legal 86

Legal 86

Magnetrix

JUNE 24, 2021

Table of contents: Recruiting the wrong channel partners. How to avoid recruiting the wrong partners. Tip #1: Have a well-defined channel strategy. Tip #3: Keep a scorecard for channel partners. Evolving your channel strategy as you grow. Have the resources and mindset to support large channel partners.

Partnering capability and readiness 92

Partnering capability and readiness Channels and alliances Channel strategies Co-Alliance 92

SEO Magazine

NOVEMBER 7, 2023

Are you curious about leveraging ChatGPT prompts for marketing excellence? It can revolutionize your marketing efforts, making them more engaging and effective! Why Is ChatGPT A Game-Changer for Marketers As you know, having compelling text-based content is paramount. That’s what marketers get with ChatGPT.

Utilities 59

Utilities Engineering 59

PLM Alliances

MAY 16, 2020

You need to re-examine the effectiveness of your channel management efforts. If you are a channel chief your primary role is to generate channel sales. Your job is to create revenue acceleration – you want to push sales beyond the natural organic growth. The market has changed.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Channel management Utilities 52

Magnetrix

MAY 10, 2022

Mapping out a channel strategy: how it impacts the success of the channel. Channel-friendly products. Attracting channel partners. Planning for a successful channel: the biggest misconception. What makes an exceptional channel partner? Choosing the right go-to-market model: direct or through channel?

Partnering capability and readiness 52

Partnering capability and readiness Successful channels Channel strategies Energy 52

PLM Alliances

MARCH 29, 2023

Kate specializes in initiatives related to SaaS and cloud ecosystem management, partner and alliance strategy, incentives and program design, and organizational assessment and transformation. She’s helped clients such as Microsoft, VMware, and other Fortune 500 technology firms meet and exceed their strategic and transformational goals.

Ecosystems 52

Ecosystems Channels and alliances System integrators Alliance strategy 52

Tackle.io

JULY 7, 2022

This guide is designed to give you an overview of the Microsoft commercial marketplace, and to help you better understand the benefits of partnering with Microsoft to distribute and sell your software on the Marketplace. That means easier, faster software purchases for customers, and increased sales and brand recognition for ISVs.

Partnering capability and readiness 52

Partnering capability and readiness Credit Collaboration Engineering 52

Tackle.io

JULY 7, 2022

This guide is designed to give you an overview of the Microsoft Commercial Marketplace, and to help you better understand the benefits of partnering with Microsoft to distribute and sell your software on the Marketplace. That means easier, faster software purchases for customers, and increased sales and brand recognition for ISVs.

Partnering capability and readiness 52

Partnering capability and readiness Credit Collaboration Engineering 52

PLM Alliances

OCTOBER 23, 2022

Our fifth Channel Chats episode features Raegan Wilson and Kate Caday , leaders of channel management and sales transformation at Spur Reply. Raegan owns the firm’s platform alliance relationships and leads the channel automation and optimization strategy. RAEGAN : Thank you for joining us for a Channel Chat on PX.

Channels and alliances 40

Channels and alliances Partnering capability and readiness Channel strategies Ecosystems 40

Impact

MARCH 24, 2021

Today, affiliates continue to be a mainstay in marketing practices. But now a third channel — the partnership channel — exists, and affiliates are simply one example within a much wider range of partnership options. When pixels and cookies no longer work. These qualities are the reason why partnerships are on the rise.

Retail 52

Retail Partnership strategies Construction Integration partnership 52

Successful Channels

MARCH 9, 2018

Channel partners have proven to be remarkable change-agents, both in front of their customers and inside their own businesses. Starting from the first disconnected PCs to the recent highly-publicized ransomware attacks, channel partners have transitioned their skills to dozens of new technology opportunities.

Channel management 40

Channel management Ecosystems Legal Finance 40

Mindmatrix

MARCH 4, 2024

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Impartner

NOVEMBER 18, 2016

Channel Strategist Ian Hutchieson and Impartner CMO Dave R Taylor focus on driving channel engagement and loyalty in a new era of distraction and temptation. FOR IMMEDIATE RELEASE. Leading analyst data shows 86 percent of partners chose their vendor based on the Partner Portal. Make partners successful: FAST.

Insurance 40

Insurance Retail Channel management Engineering 40

Mindmatrix

APRIL 1, 2024

Partnerships have become an indispensable part of modern business strategy, offering opportunities for growth, innovation, and market expansion. In its most basic form, a partnership strategy begins to address your company’s and your partnering programs’ who, what, where, when, why, and how.

Partnership strategies 52

Partnership strategies Conflict resolution and communication Co-Alliance Ecosystems 52

PLM Alliances

AUGUST 21, 2022

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? A robust partner scoring method helps you understand partner strengths and weaknesses and increase return on each one. Best select who to manage.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Engineering Channel management 52

Channel Insider

DECEMBER 15, 2021

There are many considerations and tools for building an indirect sales program, but perhaps nothing more important than the incentives that motivate partners and drive sales performance. Here are the top channel incentive management vendors, what CIM software entails, and considerations for finding the right solution.

Ecosystems 90

Ecosystems Insurance High tech Banking 90

SEO Magazine

APRIL 24, 2024

5 Must-Have Features of Web Analytics Tools As we dive into major categories like content and customer analysis or UX insights alongside testing variations with A/B procedures and peeping at social media impacts, understanding these pillars is vital. Yes, old-style numbers tell you who comes and goes.

Engineering 52

Engineering Collaboration 52

Channel Insider

AUGUST 10, 2021

The vision behind Presidio—one of our picks for top channel partners —is to enable their clients to adapt to the technology of today and tomorrow, presenting services which cover IT management, strategy, financial systems and more, without losing the value instilled in their existing systems. Specialties.

Finance 105

Finance Engineering System integrators Growth partners 105

TIM Review

JANUARY 31, 2021

This trend has been accelerated by the rapid digitalization of markets and communication channels. In the global arena, companies compete in environments that deal with diverse online channel formats, including electronic or eCommerce (eCom), mobile commerce, and social media (Bilgihan et al., ECom growth has been global.

Retail 52

Retail Utilities Value creation Channel management 52

Channel Insider

FEBRUARY 6, 2023

When Datto surveyed over 1,800 managed service providers (MSPs), 95% of respondents expressed confidence in their industry and 82% anticipated revenue growth over the next three years. A good example is an internet service provider (ISP) providing help desk services. One way to keep up with SLAs is through automation.

Ecosystems 77

Ecosystems Engineering 77

Tackle.io

NOVEMBER 29, 2023

This major milestone for Tackle and its customers highlights the explosive growth of Cloud Marketplaces. This growth is driven by the massive momentum of the Cloud Providers. This has led to rapid sales growth within the Marketplaces while the difficult economy has stagnated growth in other channels.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems 52

PLM Alliances

JUNE 8, 2020

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? A robust partner scoring method helps you understand partner strengths and weaknesses and increase return on each one. Best select who to manage.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies Engineering Channel management 52

Magnetrix

OCTOBER 25, 2021

Table of contents: Introduction: 3 little-known ways to engage your channel partners. Little-known way # 1: Define the opportunity with channel partners. Little-known way # 2: Commit to a cadence with channel partners. Little-known way # 3: Ensure visibility and transparency for channel partners. SAP Concur. SAP Concur.

Partnering capability and readiness 84

Partnering capability and readiness Channel management Banking Government 84

PLM Alliances

JULY 29, 2021

In our fourth installment of Channel Chats, CMO Richard Flynn welcomes channel sales expert Raegan Wilson , who is a new Managing Director at The Spur Group. Raegan has 20 years of channel experience working with clients like Thomson Reuters, Logitech, Palo Alto Networks, Xerox, ADP, and Fortinet.

Partnering capability and readiness 59

Partnering capability and readiness 59

PLM Alliances

JUNE 8, 2020

Effective channel management is all about driving customer wins, managing channel sales, and building market coverage. As a channel leader, it is your role to ensure you plan effectively to have the right number of partners in the right places to drive the right results. The goal of capacity planning.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Channel management Engineering 52

PLM Alliances

JULY 29, 2021

In our fourth installment of Channel Chats, CMO Richard Flynn welcomes channel sales expert Raegan Wilson , who is a new Managing Director at Spur Reply (formerly 'The Spur Group'). Raegan has 20 years of channel experience working with clients like Thomson Reuters, Logitech, Palo Alto Networks, Xerox, ADP, and Fortinet.

Partnering capability and readiness 52

Partnering capability and readiness Channel strategies 52

SEO Magazine

OCTOBER 11, 2023

You’re stepping into the dynamic world of digital marketing, where technology continually shifts the landscape. Keeping pace can seem daunting, but fortunately, artificial intelligence is here to help make your journey smoother. They enhance customer support and can even guide users through the sales funnel.

Utilities 52

Utilities Engineering 52

Channel Insider

FEBRUARY 22, 2022

As competition continues to increase, a wide range of software and services are now available to help managed service providers (MSP) optimize their offerings and differentiate themselves in a crowded marketplace, covering everything from remote monitoring and management to professional services automation. Incident Response.

Engineering 79

Engineering Ecosystems Collaboration Utilities 79

Impartner

JULY 22, 2021

If you work with channel partners, there’s a strong chance that your world has seen more upheaval in the past two years than in the previous five. Navigating this post-pandemic period will be a significant challenge, unless you have some help to guide you. That’s why we are here. Step into the Future of Work.

Channels and alliances 52

Channels and alliances Insurance Co-Alliance Global alliance 52

PLM Alliances

JUNE 3, 2020

Defining and managing a strong go-to-market strategy is critical for your business. Unfortunately, too many companies fail to focus on their go-to-market strategy as a competitive advantage. After helping hundreds of companies accelerate their revenues, The Spur Group can definitively state this can be a costly mistake.

Conflict resolution and communication 52

Conflict resolution and communication Partnering capability and readiness Sales leadership Risk mitigation 52

Impact

JULY 6, 2021

Free guide: The modern partnerships guide to lead generation fraud — understanding and outsmarting bad actors Learn about the most common types of fraud associated with lead generation and how marketers can identify, understand, and protect against these bad actors. Get my free guide.

Credit 92

Credit Banking Ecosystems Insurance 92

SEO Magazine

NOVEMBER 29, 2023

As the digital marketing landscape changes constantly, it can be difficult to keep up with the latest trends. We will discuss some of the most important digital marketing trends that will shape the industry in the coming years. But before we dig any deeper, let’s quickly recap last year’s top digital marketing trends.

Construction 52

Construction Engineering Collaboration Utilities 52

ClearPoint Strategy

DECEMBER 10, 2021

Your organizational structure is unique, and impacts the way you organize, manage, and measure goals. For example, do you measure at the strategic level with aspects such as revenue growth or client acquisition? For example, do you measure at the strategic level with aspects such as revenue growth or client acquisition?

Construction 98

Construction Utilities Collaboration 98