Jake Jorgovan

SEPTEMBER 18, 2023

Whether you're a budding startup or an established enterprise, a full-service advertising agency will be your strategic partner in achieving marketing success. Full-service agencies have the means to handle every stage of an advertising campaign, from initial concept and market research to the execution and measurement of results.

Retail 130

Retail Construction Finance Banking 130

Jake Jorgovan

JANUARY 4, 2024

Many businesses grapple with selecting the right creative partner, one that not only understands their vision but also significantly improves their marketing results. Continue reading to transform your brand's potential into performance with the perfect agency partner. You're not alone in this challenge.

Retail 130

Retail Utilities Collaboration Finance 130

Jake Jorgovan

SEPTEMBER 22, 2023

In a world driven by online engagement and consumer behavior, having the right performance marketing agency by your side can be a game-changer. These top 15 performance marketing agencies are here to help you navigate the digital landscape, maximize your ROI, and drive impressive results. What is Performance Marketing?

Retail 130

Retail Insurance Banking Fintech 130

Jake Jorgovan

FEBRUARY 27, 2024

Navigating the B2B marketing sector can be overwhelming. Identifying the right digital marketing agency is crucial for your business's success. Discover the top 29 B2B marketing agencies that stand out in the B2B business industry. Continue reading to find the ideal marketing partner that aligns with your business objectives.

Mergers and acquisition activities 130

Mergers and acquisition activities Partnering capability and readiness Construction Life science 130

Jake Jorgovan

OCTOBER 30, 2023

This article: Compiles the top 15 B2B advertising agencies that deliver measurable success Takes you through their digital marketing solutions, notable clients, and industries Showcases what makes each of them different Keep reading below. That’s how their B2B marketing team can build effective campaigns and B2B strategies.

Fintech 130

Fintech Retail Finance Life science 130

Jake Jorgovan

JANUARY 24, 2024

TL;DR: Top Facebook Ad Agencies inBeat: Specializes in UGC and micro-influencer marketing with a focus on scalable and personalized campaigns, leveraging top-tier content creators for impactful advertising campaigns. Keep reading to find the perfect agency to elevate your Facebook advertising. Benefit from cutting-edge tools and technologies.

Retail 130

Retail Law firms Construction Legal 130

PartnerTap

JUNE 1, 2023

Account-based marketing (ABM) has made a big impact on enterprise marketing programs and pipeline generation over the past few years because of its ability to hone in on and accelerate deals with best-fit, high-value accounts. Now partner marketers can reap the amazing revenue growth opportunity that ABM gives us.

Ecosystems 130

Ecosystems Credit Collaboration 130

Channel Insider

NOVEMBER 21, 2023

Managed service providers in Australia can now access the “full suite” of Check Point Software products since distributor Westcon-Comstor is partnering with the security giant. The distributor also claims that they are pitching this partner program to MSSPs of all sizes. This is an accelerating problem that businesses face.

Banking 86

Banking 86

Jake Jorgovan

NOVEMBER 21, 2023

When selecting a consulting partner, many factors should be considered: industry experience, technological expertise, and a proven track record in improving healthcare contact centers, to name but a few. This section explores key considerations in choosing the best healthcare contact center consultants and/or consulting firms.

Telecommunications 130

Telecommunications Insurance Banking Legal 130

Mindmatrix

FEBRUARY 21, 2022

Through-channel marketing automation (TCMA) or Distributed Marketing Management (DMM), is the process of using technology, primarily, sales and marketing automation tools to help channel partners leverage the company’s brand and corporate marketing and sales assets to grow their brand and ease their workload.

Ecosystems 98

Ecosystems 98

Chaneltivity

MARCH 25, 2024

Scaling partner relationship management isn’t just about throwing more budget at your program or hiring more headcount. It’s about paying close attention to your partners’ wants and needs, and scaling new tools and strategies to support them. You may also need new resources and collateral to support partners in new verticals.

Legal 98

Legal High tech Channel management Ecosystems 98

Impact

DECEMBER 1, 2023

Affiliate marketing actively boosts both upper- and lower-funnel goals— 56 percent of marketers use affiliate marketing to increase brand awareness and 50 percent use it to close sales. The focus in B2B affiliate marketing is more on high-quality educational content, whereas B2C affiliate focuses on promotions and discounts.

Collaboration 98

Collaboration Strategic partnership Ecosystems Partnership management 98

Jake Jorgovan

DECEMBER 7, 2023

Finding expert marketing leadership for your business can be overwhelming, especially without the right guidance. They bring high-level marketing expertise tailored to your unique business needs. Authentic : Combines Marketers + Methodology + Mindshare for building strategic, sales-aligned marketing teams tailored to growth.

Fintech 130

Fintech Retail Banking Consumer packaged goods 130

Channel Insider

FEBRUARY 9, 2024

About 25% of the heaviest email users spend 8.8 hours on email every week, while top meeting users spend 7.5 Enhanced collaboration Copilot facilitates collaboration by providing AI-guided assistance across various communication channels such as emails, chats, documents, and meetings to enhance teamwork and communication efficiency.

Partnering capability and readiness 89

Partnering capability and readiness Collaboration Ecosystems Utilities 89

Channel Insider

FEBRUARY 14, 2024

It pitches its solution largely towards the SMB market. It is also causing a flurry of acquisitions and activity among MSPs as they move to align their offerings with the market needs. The post Manage Protect Brings Guardz Security Platform to Australian MSPs appeared first on Channel Insider.

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PartnerTap

FEBRUARY 27, 2023

Channel and sales leaders are facing a tough market in 2023. There’s only one way to consistently sell and win in this situation: lock arms with your best partners in every market, every region, and on every deal to sell more, faster. Focus on your best partners Not every partner is equal.

Credit 100

Credit Collaboration Ecosystems 100

Chaneltivity

NOVEMBER 28, 2022

To say that people are stressed about managing their channel in an impending recession is an understatement. And with headlines about layoffs, high inflation, and an unstable hiring market constantly in the news, it’s easy to get caught up in the panic. What We Know Happens to Channel in Recessions. Everyone gets anxious.

Energy 98

Energy Ecosystems Business development Channel management 98

Mindmatrix

NOVEMBER 17, 2022

Does your company rely on both, channel partners and a direct sales team to sell your products or services? If yes, then chances are you already have direct and partner enablement programs and strategies deployed. However, it doesn’t always work because enabling direct sales teams and partner networks are very different.

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Channel Insider

APRIL 3, 2024

In a special two-part episode of Channel Insider: Partner POV, host Katie Bavoso spoke with TJ Houske, CEO of OTAVA, about the introduction of the company’s new S.E.C.U.R.E. Contain: Endpoint AM, server AM, and email security. Houske also delved into OTAVA’s experience joining the Broadcom Advantage Partner Program. “We

Ecosystems 93

Ecosystems Engineering Government Business development 93

PartnerTap

JANUARY 11, 2021

Up until recently, account mapping was a necessary risk, but now you securely share your customer account data with a Partner Ecosystem Platform. Partners will never give each other direct access to their CRM accounts. Enterprises can never actually drive revenue with partners without some level of joint-account mapping.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance management Ecosystems 147

Stellar Partnerships

MARCH 19, 2023

The market for real talent is fierce right now and especially for experienced corporate partnership people, who often jump across the fence and back into corporate roles. Missing out on partner value Every business knows that it’s better to retain existing customers than find new ones. on a standard mailout.

Corporate partnerships 130

Corporate partnerships Partnership management 130

Mindmatrix

MAY 4, 2021

Mindmatrix has powerful local marketing automation capabilities that help channel partners. Engage in effective marketing campaigns, consistently at the local level. Position themselves as thought-leaders in the local market. Mindmatrix makes local marketing automation possible through the following modules-.

Business development 98

Business development 98

Binfire Collaboration Blog

MARCH 11, 2024

For businesses, they provide access to a larger audience, reduced marketing costs, and streamlined operations. Market Analysis and Conceptualization Identifying Market Needs and Target Audience Before embarking on the development of a marketplace platform, thorough market research is essential.

Strategic partnership 94

Strategic partnership Engineering 94

PartnerTap

JUNE 23, 2022

Over the past ten years, enterprises have invested and built up ecosystems of technology partners that get promoted to their customers via an online marketplace. If you already have a marketplace, the next logical step is to leverage your marketplace partners to unlock exponential growth.

Ecosystems 130

Ecosystems Strategic partnership Channel management 130

PartnerTap

JUNE 23, 2022

Over the past ten years, enterprises have invested and built up ecosystems of technology partners that get promoted to their customers via an online marketplace. If you already have a marketplace, the next logical step is to leverage your marketplace partners to unlock exponential growth.

Ecosystems 130

Ecosystems Strategic partnership Channel management 130

Chaneltivity

DECEMBER 14, 2023

Purchasing a partner portal or PRM system is a big deal, so use our checklist to get it right! With the wealth of options out there, picking the right partner portal (or opting to build one ) can feel overwhelming. Use the portal checklist below to identify the nice-to-haves and must-haves for your next partner program investment.

Channel management 52

Channel management Collaboration Ecosystems 52

Jake Jorgovan

OCTOBER 25, 2023

You’ll find out: The top 15 international ad agencies that shape the future of marketing and drive success for businesses worldwide Their notable business clients, industries, and key services What makes each agency stand out How to pick the right international ad agency for your needs Keep reading below. A Deep Dive into Each Agency 1.

Retail 130

Retail Fintech Collaboration Finance 130

Jake Jorgovan

MAY 12, 2023

And that’s where paid media agencies come in — they help you create and execute effective marketing campaigns that will help you reach your target audience and fuel your growth. As marketing grows in popularity, there are many new paid media agencies emerging. Having a strong online presence is crucial for any business to succeed.

Law firms 130

Law firms Engineering Growth partners 130

Mindmatrix

JANUARY 7, 2021

Make your marketing campaigns powerful, quick and easy with Mindmatrix’s marketing tools that work to keep your brand on top of your prospect’s minds, always. Mindmatrix offers a wide range of marketing tools that help you build powerful marketing campaigns that . Please visit www.mindmatrix.net to learn more.

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IBM Business Partners

DECEMBER 13, 2023

It has increasingly become an omnichannel discipline where every customer prefers to communicate on varying channels. Resolving issues for customers on their preferred channel can increase customer satisfaction, customer retention and brand loyalty. Unlike other communication channels, social media posts are broadcast to the public.

Partnering capability and readiness 79

Partnering capability and readiness Value creation Utilities 79

Impact

MARCH 9, 2023

As a result, international affiliate and partnerships marketing in developing markets are gaining traction. Brands are ready to diversify campaign demos and take advantage of flexible commissioning rules—and they’re attracting and retaining new customers in markets outside of the US.

Collaboration 98

Collaboration Engineering Utilities 98

Frost & Sullivan

OCTOBER 12, 2023

San Antonio, TX — October 12, 2023 — Frost & Sullivan recently researched the unified communications-as-a-service (UCaaS) archiving market and, based on its findings, recognizes Intermedia Unite Archiving with the 2023 Global New Product Innovation Award.

Collaboration 64

Collaboration Life science 64

Binfire Collaboration Blog

SEPTEMBER 4, 2023

By partnering with other businesses or organizations that share similar values, businesses can tap into new audiences and create unique marketing campaigns. Digital branding is the process of creating a brand identity online, through various digital channels.

Engineering 98

Engineering Utilities 98

Chaneltivity

APRIL 8, 2021

Over the past decade, companies have increasingly moved to an indirect sales model that relies on channel partners. With this trend, Partner Relationship Management (PRM) solutions have become more common as companies look for efficient ways to connect with their partners and streamline their processes.

Channel management 98

Channel management 98

Tackle.io

FEBRUARY 21, 2024

If you’ve been partnering with Microsoft through co-selling or selling through the Microsoft commercial marketplace, you’ve likely been waiting for support for deals that involve channel partners. For Microsoft partners, multiparty private offers (MPO) , launched in Summer 2023, is an important piece of that overall strategy.

Ecosystems 52

Ecosystems Collaboration 52

Mindmatrix

MARCH 10, 2022

Co-branding is the process of leveraging another company or partner’s brand to promote a product or service. This is typically done through joint marketing activities, assets and content. Both, companies and their partners can benefit greatly from co-branding. . How does co-branding help? What does co-branding include?

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Mindmatrix

OCTOBER 20, 2021

Selling via channel partners is complicated. Vendors vie for partner mindshare in a highly competitive environment. Keeping channel partners engaged with the vendor’s brand and driving revenue from the channel ecosystem is challenging. But, there’s one simple truth.

Ecosystems 94

Ecosystems 94